All the Advertisers Who Are Sticking by Limbaugh

Elspeth Reeve
43,937 Views
Mar 5, 2012

Rush Limbaugh said he wasn't motivated to apologize to Sandra Fluke by the number of companies pulling ads from his show. He insists he's turned away "millions" in ads and he can always "replace" the ones who've left! But it made us wonder exactly who does advertise on Limbaugh's show. We paid close attention to Limbaugh's ad breaks on Monday's broadcast on D.C.'s WMAL. Limbaugh's sponsor base reveals a lot about how those angry white men of the 1990s are aging -- they care a lot more about weight loss, teeth, and gold. So far seven advertisers have pledged to pull their ads: AOL, ProFlowers, Quicken Loans, Sleep Number beds, Sleep Train, Citrix Systems, LegalZoom. Here are all 31 advertisers we heard on Monday's show.

Amberen's ad promises their supplement will cut your belly fat.

Lear Capital's ad doesn't name the "simple investment" that has grown every year for eight years. The website gives you the answer: gold. "If the people who control the money are investing it, shouldn't you consider it too?"

Carbonite is a data backup business. On Saturday, CEO David Friend announced that his company "decided to withdraw our advertising from his show." We're giving him the benefit of the doubt and assuming the order didn't make it to ad office in time for Monday's broadcast.

The ad asks for donations.

Polycom Federal is a product that makes teleconferences easier.

Snell Heating & Air Conditioning could be a D.C.-local ad.

Winning Our Future is the Newt Gingrich-backing superPAC.

IncomeAtHome.com is apparently a way to make money from your couch.

You can print stamps. From home!

The insurer still advertises with Rush. Update: Commenter Richard Careaga says after emailing Geico, he got this response: "In 2004 when Rush Limbaugh’s program also carried remarks that were inappropriate, we ceased all advertising on his show. We don’t advertise there to this day. On occasion, a local station may mistakenly run a GEICO ad in the wrong time slot. We are directing our ad buyers to make sure that doesn’t happen."

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